Google Ads

Get in front of customers when they’re searching for businesses like yours on Google Search and Maps. Only pay for results, like clicks to your website or calls to your business.

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Google Ads (AdWords) Management Services

Let Google AdWords professionals make your paid marketing campaigns successful

Looking to get more leads with paid search advertising? Google Ads, formerly Google Adwords, is the premier platform for paid search advertising—allowing you to target your customers in the most relevant and specific way.

Whether you’re looking to fine-tune your existing Ads campaign or you’re starting from scratch and need a complete campaign setup, the paid search specialists at iT 1 Services can help with every aspect of your Google Ads (Google Adwords) campaign management.

Google Search Ads

Target People who are searching for your products and services

Google Display Ads

Reach out to customers visiting similar web pages

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PPC ADVERTISING CAN BE CHALLENGING

The Role Of PPC Advertising

Most businesses can’t afford to solely rely on PPC advertising. It’s too expensive, and bid
amounts inevitably climb. But pay per click can fill a few important roles

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MODEL OF ADVERTISING

Profitable Pay Per Click Requires A Perfect Blend Of Mathematics And Strategic Planning Explained

We provide marketing services to startups and small businesses looking for a partner for their digital media. We work with you, not for you.

Keyword Research for a Solid Foundation

Determining the best keyword(s) to bid on is the foundation of a successful campaign. Our extensive keyword research & competitor research helps us determine exactly which keywords have the potential to provide the best ROI.

Competitor Campaign Analysis

Understanding how your competitors configure their Google AdWords campaign can be a huge competitive advantage. We’ll give you insight into their bids, spend and landing pages.

Campaign Creation and Ad Copy Creation

We’ll set up your AdWords campaign, create ad copy and configure all settings. Multiple ad variations will be created and modified to achieve the highest conversion rates possible.

Landing Page Design and Development

With a full in-house design and development team, we can guide you in the right direction and execute highly converting landing pages, without the need to involve a third-party.

Detailed Reporting and Monthly Meeting

Each month we’ll provide you with a detailed report of what was done and what the plan is for the coming month. We’ll also schedule a review call with our team and yours.

Why Your Company Should Use Google Ads

Google Ads has the most sophisticated platform for paid search, strongly outperforming competitors like Bing Ads. Google Ads allows advertisers to set a daily budget for each campaign and choose bids for each ad group and keyword. Campaign settings include features such as ad schedules, location settings, and mobile device settings. In addition, the Ads Keyword Planner allows you to brainstorm and evaluate the strength of keywords for your campaigns.

Generating More Visits and Leads with Google Ads

Google Ads strives for relevancy and rewards advertisers for making their campaigns as useful to searchers as possible. Ads assigns a Quality Score to each keyword in an account. Quality Score partly determines the cost per click for an ad in the top position on Google Search.

If you’re looking to improve the Quality Score for your Ads campaigns, iT1 Services can help. By optimizing ad relevancy and landing page content to improve the click-through rate and online conversion rate, our PPC specialists can improve the Quality Score for your account—allowing you to drive the most qualified visits to your website.

It’s also important to note that Ads (AdWords) favors advertisers who frequently adjust their account and experiment with the latest features Ads offers, making PPC management an essential element of advertising on Ads.

Why iT1 Services to Manage Your Google Ads (AdWords) Campaigns?

We have a team of dedicated PPC specialists with years of experience creating and optimizing campaigns in a wide range of industries for Google Ads. Our PPC specialists have worked with campaigns in the following industries among others:

  • Healthcare
  • Legal
  • Financial
  • Fraanchise
  • Enterprise
  • Home improvement
  • HVAC
  • Insulation
  • IT services
  • Plumbing
  • Professional services
  • Building restoration
  • Fire protection
  • Industrial
  • Water delivery

Our PPC specialists work with an account manager to learn every aspect of a client’s business model to better manage the Ads (Adwords) account, including:

  • The client’s sales funnel
  • The lead-to-sale ratio
  • The visit-to-lead ratio
  • Profit margins for each product and service sold

 

We use our understanding of the client’s sales funnel to set bids appropriately and achieve the optimal cost per lead. Our desire to make the client’s business our own combined with years of expert PPC management experience equals a cost-effective form of advertising with tremendous reach and potential.